Subaru Impreza Concept

Subaru today unveiled the Impreza Design Concept, which previews the carmaker's new "Confidence in Motion" design and brand strategy. The Impreza has been Subaru's global compact car since 1992.

 Built to express possible future Subaru design elements, the Impreza Design Concept conveys a sporty and lively four-door coupe style. The Impreza Concept combines environmental compatibility and comfortable ride of the Impreza with the trusted performance that Subaru's Symmetrical All Wheel Drive provides. The designers blended two ideas - "dynamic flow and confident stance" - to showcase Subaru's engineering core values of dynamic performance, safety, driving enjoyment and quality. The Impreza Design Concept features a roomy four-passenger interior.

From the front, the Impreza Design Concept is clearly recognizable as a Subaru, with a hexagonal grille with spread wings in the center and hawk eye-style headlights. At the same time, the front view previews a new direction for the brand's design, with the hood, grille and headlights designed to project three-dimensional character.

Fin-shaped fog lamps, which follow the wing motif, emphasize a fresh expression of Subaru identity. The car's low-and-wide stance is meant to convey reliability, security, and safety. The design of the prominent wheel arches echo that message while also emphasizing the vehicle's All-Wheel Drive technology. The new-generation Legacy debuted this design feature.

In profile, the Impreza Design Concept shows a sleek, continuous line from the A-pillar, along the roof and through the C-pillar. The design yields both a roomy cabin and excellent aerodynamic performance. Subaru designers applied simple and clean lines and surfaces rather than complicated forms. This produces a contrast with the powerful fender design and results in a lean side view, accented by satin silver window frames. The wedge-shaped side rear-view cameras sit along the sharp line of the A-pillar.

At the rear, the hexagonal theme repeats with a garnish that radiates outward from the center. The rear lights also follow a sharp-edged theme, and are stretched into the body sides to join the character line along the car's flanks. The taillamp design features a unique layering and gradation to create the impression of depth.

The front and rear bumper corners, shaped in the wind tunnel, contribute to the car's overall aerodynamic efficiency. Diffusers on the underside of the rear bumper and the rear deck emphasize sportiness and also do their part for aerodynamics, contributing to vehicle fuel efficiency. The Sky Silver exterior color underscores the Impreza Design Concept's stylish and dynamic silhouette, and suggests a silver tone to be used on the next generation of Subaru vehicles. The high-luster silver aluminum wheels, with their five-twin-spoke design, convey vehicle lightness and agility. Carbon fins garnish the spokes, aiding brake cooling.
Subaru Impreza Concept: Review (2/2)
Key: AT - automatic transmission, MT - manual transmission, F/R/AWD - front/rear/all wheel drive
Type H4
Displacement 122 cu in (2000 cc)
Power n/a
Torque n/a
Redline n/a
Driveline All Wheel Drive
Transmission Variable Speed Automatic
Brakes & Tires
Brakes Front - Rear Ventilated Discs - Ventilated Discs
Tire Size Front - Rear 245/40 R19
Exterior Dimensions & Weight
Length 178 in
Width 71.7 in
Height 56.3 in
Curb Weight n/a
0-60 n/a
1/4 Mile n/a
60-0 Braking n/a
Top Speed n/a
Fuel Economy
EPA Fuel Mileage - City/Highway n/a
Origin & Price
Origin Japan
Base Retail Price (MSRP) n/a

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